Meet Goal Group

Goal Group is Australia’s largest Complementary SME Model helping the Defence sector optimise Capability and Assets. They are a leading defence industry skilling and consulting service, with a training arm focussing on helping businesses become Defence Ready.

Goal Group’s key operating principle is built on the foundation of their small to medium enterprises who bring their own expertise and core competencies to the table and put their niche expertise to work for Goal’s clients. 

The group-focused operating model allows Goal to remain cost-effective while servicing larger firms and meeting the comprehensive requirements of larger tenders. Operating in this way has allowed Goal to grow into a network of more than 50 principle consultants and 200 senior consultants capable of operating in all major cities throughout Australia and extending internationally.

Sticky is excited to be working with Goal Group to grow their business into the next phase of operation. We will assist in a full service capacity, aiding them with a full marketing plan, rebrand and client attraction strategies.