Category: Social Marketing
Blogs and articles on all things Social. How social media should and shouldn’t be used to help drive enquiries and grow your business.
Social media marketing mistakes
Sometimes social media is a deal that sounds too good to be true, from a business perspective. You have sites with millions of users, all of them looking to read and share content created by those they follow, and it costs nothing to tap in to? No business in its right mind would pass up...Categories: 360 Degree Digital Marketing, Social Marketing, social media
What To Do About Customer Complaints on Social Media
Social media is more than just a place for us to spread the word about our products and services; it’s the place we can put our fingers to get a read on our pulse in the form of feedback. People speak their minds on social media, and if they’re saying good things about you, then...Categories: Social Marketing, social media
Perfect Your Social Media Strategy With These 5 Tips
Digital marketing is a diverse and complicated practice but one thing most agree on is the need for an excellent social media strategy. Your customers and clients use websites such as Facebook, Twitter and Instagram on a daily basis so you have to be where they are to successfully market your business. If you’re not...Using Web Design to Boost Social Media Marketing
Did you know that web design can support and enhance your social media marketing efforts? For many online users, social media is their initial access point for finding information. Therefore, your social footprint and reach are extremely important. Regular subscribers and followers of this blog already know the influence of social media engagement on search engine results pages. Today, we’ll continue the...The 4 Most Important Social Media Best Practices
Today, 69 percent of Australians are on social media and 57% are accessing those networks every day or most days. If your business is not leveraging social media as part of your online marketing, you are falling behind your competitors. Nonetheless, once you are utilising social media marketing, it is necessary to optimise your activity. It is essential...Categories: Social Marketing, social media
The Importance of Social Media Groups
Regardless of which social media platform you choose to use, you will find many groups you can join. Being a part of a group is important for many reasons. Because of this, it is best for businesses to join groups that will help benefit their business. One of the best things about social media groups...How to Get More Social Shares for Your Posts
Encouraging users to share social media content is not always easy. Users feel pressured to share because companies push too hard or aren’t keen sharing content that isn’t very interesting. While there are more reasons, companies can overcome it. Here are some easy ways to get more social shares for your posts without begging. Ask: There’s...3 Reasons to Hire a Specialist for Your Social Media Marketing
Whether your business is small, medium, or large or anything in between, social media is one of the best ways to help create significant growth in business. Many shy away from social media marketing for a variety of reasons: lack of understanding of platforms, unwilling to constantly post are just a few of them. However, not...Why You Need To Use Multiple Social Media Networks
Social media marketing is essential in this day and age for any business to connect to current and potential customers. However, chances are you are only using one or two social media networks as part of your marketing plan. The fact is, using multiple social media strategies allows you to not lean too heavily on any one...Is your business making any of these social media mistakes?
During the last decade social media has evolved to become an important part of the business marketing mix. However, many businesses tend to jump into social networks without a real strategy or understanding of what works and what doesn’t work. At Sticky, we have have used social media marketing as an agency to grow our...Categories: Inbound marketing, Social Marketing, social media
Great (Common Sense) Social Media Rules for the Corporate Marketer
Barely a week goes by where we aren’t asked about social media policies or guidelines for organisations. There can be a fine line between being too controlling and strict with social media policies and all hell breaking loose when a gaff is made. No wonder management is often too scared to embrace what can be...Categories: Inbound marketing, Social Marketing, social media